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Why Coaching in the Workplace Is Important

Companies are a pool of individuals that bring together their different expertise towards achieving a specific goal. Therefore, it makes sense that assisting your employees actualize their full potential is a very effective strategy. In fact, this claim can be backed by empirical research since leadership coaching has been found to be effective, delivering ROIs 5.7 times what was spent. Coaching can be viewed as a development process where people meet regularly to clarify their objectives, handle potential stumbling blocks and positively impact their performance. Coaching is essential for unlocking maximum potential for both individuals and teams, and is especially useful in addressing areas such as; problem-solving, long-term goal development and achievement and performance improvement. It is always worth remembering that employees are people, not computers that require software upgrades, hence improvements take patience and empathy, which is always justifiable by the end results. Below are some proven benefits of workplace coaching.

Organizations are better enabled to recruit and retain top talent through workplace coaching. There has been a paradigm shift in most organizations due to the rising millennial workforce. Research suggests that millennials’ want and expectations of being coached by their managers, is 50% more than any other generation. Today, most organizations capable of recruiting and retaining talented millennials are very much linked with relative success and innovation ability.

Through workplace coaching, employee personal growth can be aligned with the organization’s needs. Managers are empowered to enhance team alignment when they get to coach their employees. By developing employees, they not only benefit through personal and individual career growth, but also having such growth initiatives well aligned with the requirements of their respective teams and the organization as a whole. For example, some employees with high needs for control may be reluctant in delegating tasks, which creates bottlenecks and reduces team efficiency. Through coaching, such employees may be taught delegating to develop direct reports, which imparts important leadership skills, creates development opportunities in the respective team while boosting overall team productivity due to sharing of tasks among capable employees.

Workplace coaching can increase employee engagement. Most employees ideally wish to work for organizations and managers that are significantly invested in them. By providing employees with the desired coaching and feedback, levels of workplace motivation can be substantially increased, and ultimately job satisfaction boosted. According to research, leaders found to be most effective spend at least 30% of all the time and effort in improving their respective teams. If this time gets wisely spent on coaching employees using questioning techniques proven to be highly effective in promoting active learning, the impact to the overall organization is often huge.

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